FUJIFILM INSTAX CAMERA
The goal of this project is to redefine the structure and materials of camera packaging. The new packaging utilizes more sustainable materials, primarily paper and paste, making it fully recyclable. The vacuum-formed design allows customers to clearly see the camera's shape and size, and even experience the grip.
MATERIALS AND TECHNIQUES
PAPER MOLDED PULP
Molded pulp packaging is part of a strong closed loop system – pulp packaging is made from recycled fiber materials and can be easily recycled after its useful life with other paper and cardboard materials.
Molded pulp packaging is part of a strong closed loop system – pulp packaging is made from recycled fiber materials and can be easily recycled after its useful life with other paper and cardboard materials.
SOY-BASED INK
Soy ink is made from soybeans. Compared to traditional petroleum-based ink, soy-based ink is accepted as more environmentally friendly. While slower to dry than many inks, it provides more accurate colors and makes it easier to recycle paper.
Soy ink is made from soybeans. Compared to traditional petroleum-based ink, soy-based ink is accepted as more environmentally friendly. While slower to dry than many inks, it provides more accurate colors and makes it easier to recycle paper.
WHEATPASTE
Wheat paste (also known as flour and water paste, flour paste, or simply paste) is a gel or liquid adhesive made from wheat flour or starch and water. It has been used since antiquity for various arts and crafts such as book binding, découpage, collage, papier-mâché, and adhering paper posters and notices to walls.
Wheat paste (also known as flour and water paste, flour paste, or simply paste) is a gel or liquid adhesive made from wheat flour or starch and water. It has been used since antiquity for various arts and crafts such as book binding, découpage, collage, papier-mâché, and adhering paper posters and notices to walls.
(1)
THERMOFORMING PROCESS
THERMOFORMING PROCESS
Prepare mold, in this case there will be two parts.
Thermoforming.
Push down to create snap joints.
Demolding.
(2)
PACKAGING
(3)
MECHANICAL DRAWING
MECHANICAL DRAWING
Dieline and dimension of camera and its packaging.
Dieline and dimension of the selfie lense and its packaging.
Side view of package opening.(4)
PLANOGRAM
PLANOGRAM
